Integrate Facebook Pixel and Voma

Connect Facebook Pixel and Voma to let you measure, optimize and build audiences for your ad campaigns.
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Written by Anthony Xiques
Updated 9 months ago

Voma gives you an easy way to add your Facebook Pixel to Voma payment pages that will let you measure, optimize and build audiences for your ad campaigns.
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Automatically sends the following key events to Facebook as someone is interacting with your payment page:

  1. When a user visits a payment page - PageView
  2. When a user types in a valid email address - Initiate Checkout
  3. When a user makes a purchase of a product with a One-time charge - Purchase
  4. When a user makes a purchase of a subscription product without a trial - Subscribe
  5. When a user makes a purchase of a subscription product with a trial - Start Trial

How to integrate Voma with Facebook Pixel

Navigate to the Integrations page in your account, and click on New Integration:



Click Facebook:



You now need to authorize Voma to receive your name and profile pic from Facebook:



And then authorize Voma to integrate with your Facebook Pixel:



If the connection was made successfully, you'll see this message:



Once you've been redirected back to Voma, go ahead and select the Facebook account that you just connected to Voma:



Then select the Facebook Pixel from this account that you want to use for your Voma Payment pages:



Select the following two options if you want to allow these actions, and then click "Add":

-- "Load the Facebook Pixel on Voma payment pages"
-- "Send browser events through the Facebook Pixel"



That's it! You'll now see the Facebook Pixel integration in the Integrations section:


What you'll see in Facebook Events Manager

You can follow this link to open Facebook Events Manager

1. When a user visits a payment page - PageView


2. When a user types in a valid email address - Initiate Checkout



3. When a user makes a purchase of a product with a One-time charge - Purchase



4. When a user makes a purchase of a subscription product without a trial - Subscribe



5. When a user makes a purchase of a subscription product with a trial - Start Trial


If you have any questions, please let us know at help@vomahq.com or in our live chat at the bottom right of your screen
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